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Mar 17, 2025
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AGBS 306 - Agribusiness Marketing
This course explores the agribusiness food marketing system, including cash marketing, commodity futures, branded products, and the impact of government and international trade. Students will gain an understanding of market structures, price risk management, ethical and legal aspects of marketing, and corporate social responsibility. Emphasizing critical thinking, the course provides analytical tools for evaluating current marketing issues and making informed economic decisions in agribusiness.
Prerequisite(s)/Corequisite(s): [Prereq: (GE Area 2 with a C- or better) and (Junior or Senior Standing)]
Typically Offered: Fall, Spring
Units: 4
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