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May 01, 2026
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BUS 569 - Introduction to Data Mining
Social media is generating vast amounts of structured and unstructured data for organizations at an incredible rate. Data mining techniques are utilized in organizations to store, manage, and analyze this data to get useful and actionable intelligence for decision making. Data mining applications are used widely in marketing, banking, fraud detection, and finance. Topics will include data warehousing, dimensional modeling and data mining.
Prerequisite(s)/Corequisite(s): (Prereq: BUS 468 )
Typically Offered: Periodically offered
Units: 4
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